Have you ever wanted to write a blog post and felt like you don't know where to start? Well, let us help you with that. This article will share nine steps for writing a successful blog post. Reading these will give you the tools necessary to create your blog posts and make them stand out. Let's get started!

Choose a topic :

It would help if you first decided what you will write about before you can begin composing your blog post. Your first step is to jot down some ideas for the topic of your post. You want to make sure that your post's topic is relevant and that people would want to or be interested in reading about it. It will help if you have a specific goal or objective in mind.

The very first thing you must do is ask yourself :

  • Why this topic interests you? 
  • What are your goals in writing about it? 
  • Who will be reading your article
  • How might readers react when they read it? 

The best way to find out who cares about that topic is by researching popular keywords associated with that topic.

You may also like:  How to generate tons of Blog ideas using Artificial Intelligence.

Keywords research :

Once you've selected your topic, search for related keywords using tools like Google trends or Google ads. Choose the keywords you can easily position yourself on Google and which are also sufficiently researched. It will allow you to increase your SEO and find new readers. 

I highly recommend using H-SuperTool Research TOOL and H-SuperTool Question Explorer. The first tool will give you all related keywords linked to the keyword or phrase you have entered with the monthly searched volume, and the second one will provide you with all related questions to your topic.

H SuperTool Research TOOL :

H SuperTool Question Explorer :

Structure the content of your article :

It is essential to think about the user experience when you are writing. Indeed, your paper should be easy to read! That is why it is important to structure it well. For this, making a plan is essential. In addition, it will save you time in writing to make a plan:

  • Start by opening a Word document or Google doc, then write title, introduction, subtitle 1, subtitle 2, conclusion.
  • Return to the line each time.
  • Fill in your plan by writing your different subtitles, then go to the next step.

Creating the writing's structure :

Fill in according to the topic you have chosen (in this Example Affiliate Marketing) :

Choose a strong title:

Now you can think about your title. It must make visitors want to click to read more. For this, your title must be a little mysterious and contain a promise. Titles in list form, like: "10 reasons for…" "5 tips for…" work well because, in addition to being catchy, they are easy articles to "scan" for the reader.

Example of a strong title :

Write your article effectively:

Now it's time to get to the heart of the work by writing the first draft of your article. Start within the paragraphs, then end with the introduction and the conclusion. For now, write without paying attention to your mistakes and rehearsals. Write as quickly as possible to keep the thread of your ideas without being interrupted by flashbacks to correct errors or wrong turns of phrase. Your article is thus written will only be better and much richer. When you have finished this step, you will have to go back to your writing to correct the mistakes, remove the repetitions, and rewrite some sentences.

Relevant Links :

Your article is almost ready; it's time to enrich it with relevant links. Consider finding a link or two to other blog articles to create consistency between your different content. Next, look for a quality link to an external site that can support your writing. In addition to enriching your article, you will create reciprocity.


When adding a link, consider using a catchy expression such as "Also read" or "You may also like" + Link.

Illustrate your articles with images :

Now choose one or two images, or even more, to represent your article. The pictures will be beneficial to give rhythm, to facilitate reading. So the number of images will depend on the length of your content. When appropriate, it can be wise to write the title of your article directly on your picture. It is very interesting if they are usually shared on Pinterest.

Editing and proofreading  :

You don't want to make the mistake of publishing a blog post without editing and proofreading it first. You might think you're saving time by skipping this step, but the errors will manifest when your readers see them. Try reading your blog post out loud to catch any mistakes you can't see otherwise, as this is an easy way to spot missing words or typos in sentences. After editing and proofreading, have someone else read it for you; this can help you gain a new perspective on your work and boost your writing skills.

End with a Call-to-Action:

The final piece of advice we have for you is to be sure you end your blog post with a call to action as this could be a link that encourages readers to share the post or leave feedback, or it could be a form that asks readers to sign up and download your latest product. No matter what type of call-to-action you use, it should end with something that prompts the reader to take action. 

Example of a call to action :

If you want more information about call-to-action methods, check this article: 15 Call To Action Examples.

BONUS TIPS!

Now that you have decided to start writing blog posts, you should know that some tools can leverage the quality of your writings. 

Use Artificial Intelligence :

When you start writing a blog post, you may have difficulty coming up with ideas. You can use artificial intelligence to generate article ideas and outlines to overcome this issue. All you have to do is provide an article title, and the AI will generate different intros and outlines of the content it generates. You can use this to help you write your blog posts.

Here are three great AI content generators:

Note that AI tools will generate, let's say, 70 % of the content. The remaining 30 % corresponds to the actions you will take to adapt it to your needs.

Use Grammarly :

As stated before, it is crucial to edit and proofread the writing you are about to post. For that purpose, Grammarly is the ideal tool to have your article checked before you share it with the public. Grammarly is a software that works by scanning your writing for errors and offering suggestions to improve your grammar, spelling, and vocabulary. It also explains each correction it suggests and checks, helping you understand why you are making an error to avoid making it in the future. Besides the grammatical usage, Grammarly also allows you to enhance the clarity, engagement, delivery of your writing. So it's a tool to consider getting.

Use Canva :

Canva is an excellent tool for beginners looking to do some graphic design. The interface is easy to use, and you can make your designs using their library of photos, icons, shapes, and fonts. Canva also has a massive selection of templates that you can customize using their platform if you're looking for something more advanced. These might include social media posts, graphics for your website, business cards, or even posters!